Top 8+ Tips to Boost Engagement During Your Facebook Livestream

Facebook live features have changed the social media marketing game. There are over 2.7 billion users in the world that actively use the Facebook platform. It makes it the best social media platform to connect with the audience. Facebook live streaming allows you to show your brand and connect with followers. It also increases your organic reach and online presence.

Facebook live videos keep the viewers engaged for 3 times more than regular videos. It also receives 10 times more comments from users. It increases engagement. This is the reason why Facebook Live has become the best tool for creators and businesses. You can experiment with live broadcasting, without sharing it publicly so you can be comfortable with this feature. If you want to boost engagement during facebook live streams, then you should read this blog. Here, we will give tips to increase engagement in Facebook Live and keep your audience interested.

Hacks to Increase engagement in Facebook Livestream

Check the given tips to get the benefits of Facebook live stream and increase engagement:

People love to see behind the scenes. It makes them feel special if they are part of the crowd. It also appeals to their sense of curiosity. You can use the Facebook live option to tell more about your business to customers. You can show your production and manufacturing process in live, and see how much effort your team put to deliver you best solutions. Every glimpse behind the scenes will build trust between customers and increase engagement.

To boost engagement during Facebook live streams, you need to attract your viewers. You should promote live streams before, during, and after the event. You can also use several strategies and channels to spread your content through social media posts, press releases, blog articles, email marketing, and influencer collaborations.

You can also Buy Facebook Live Stream Viewers and create trailers, teasers, and countdowns to create curiosity among viewers. It is suggested to ensure with your viewers properly about when, where and how they watch your live stream, to boost engagement.

To boost engagement during the Facebook livestream, you should connect with your audience. For this, you can respond to them on chat. It makes the livestream more active. You can enable chat features to increase viewer engagement by 150%. Take time to respond to comments and questions of your viewers and build your strong connection with them.

The quality of your live stream also affects engagement. So, you must take care of quality during your Facebook live stream. If your video is choppy, blurry, and laggy, then viewers don’t show their interest or leave your live stream. So, you should optimize the video quality by using the right cameras, mic, tools, etc.

You must have the microphone, lighting kit, tripod, and strong internet connection to go live. It is also suggested to have streaming software or encoder to adjust your resolution, audio quality, bitrate, and frame rate to boost engagement.

You should address viewers by taking their name in the live stream. It gives more importance to them and strengthens your Facebook community. If you have new viewers in your Facebook Live, then you should recap the discussion to keep it on update.

Moreover, you can use polls to increase engagement. You can host short Q&A sessions in stream. You can consider promotional giveaways to maintain your interest. You should implement quiz applications for a lot of fun. Engaging content results in the best results. 78% of businesses aim to increase engagement to boost their ROI.

Read related: Top 7+ Facebook Marketing Tips for Small Businesses

Every business has a main goal of audience engagement by their live stream. Live streams focus on audience participation, and there are various ways to transform Viewers from passive observers into active contributors. There are various ways to achieve it. You can add Q&As to your stream and ask questions in real-time.

For example, if you host a live product demo, then your viewers are curious about unique features. So, you can host Q&A sessions to live stream to boost engagement.

Running contests or giveaways on Facebook is the best way to boost engagement. You can Encourage participation by asking viewers to share, like or comment on your live videos, to win a prize.

It increases engagement during the live stream and also generates high reach when viewers start sharing content with followers and friends. People always love to win prizes. Winning a giveaway is the best way for people to get to know about your company and your products instantly. It gives opportunities to potential customers to access your products easily and increases the engagement rate.

Conclusion

Facebook live streams are more beneficial than static broadcasts to your audience. It must be engaging to gain growth and visibility. You should gain users’ attention by live stream. The above tips in this guide help you to increase engagement and make live streams more interactive.

We suggest you choose a scalable platform with reliable streaming features to stream successfully and generate engagement through it. Integrating interactive elements in FB live streams like FAQ, Q&A sessions, and quizzes make your content adoptive and resonate with viewers. By following the above steps and using the Facebook live stream option, you can attract users, boost engagement, and achieve your business goals.

Read more: How to Grow a Facebook Page Organically – Real Results!